Intelligence in research
FCI 360 consists of Irving Samwell (Sam) and Mary Stewart-Hunter – two experienced marketing and research professionals, widely respected for their intelligent approach to marketing research.
The two of us have had enough experience – good, bad and ugly - to be certain that the best outcomes result from:
- working with senior clients with serious decisions to make, who have the clout to implement the findings
- projects tailored to answer the question, not because it’s nice to know
- extracting full value from existing research investments, not always commissioning new research
- creating tools brand managers can use, not just delivering research findings.
We will be happy to discuss with you your specific needs and guided by these principles will tailor a project to deliver your objectives. Please click here to discover more about the services FCI 360 clients find valuable.